The WebRTC technology is an HTML5 specification used to add real-time media communication unswervingly between the browser and multiple user devices. It is Web Real-Time Communication that supports audio, video & generic data communication to function within web pages without installation of plugins or download of native apps. It is Google that released OSS i.e. Open Source Software for browser real-time communication called WebRTC, its first implementation was put up in 2011 by Ericsson Labs using a modified Webkit Library. Over a period, WebRTC technology evolved significantly & is popular with current market needs. WebRTC Project was not only developed for web browsers but also non-browser devices including mobile phones & IoT devices. WebRTC browser-based VoIP telephony or cloud phones or web phones that enables the user to make & receive calls within a web browser without install of a softphone. WebRTC supports modern browsers such as Microsoft Edge, Google Chrome, Mozilla Firefox, Safari, Opera, Vivaldi, & Brave for Desktop & Android or iOS devices.
WebRTC Application flow: The WebRTC application flows seamlessly through accessing the media devices, opening peer networks, seek peers & begin streaming. WebRTC standard consists of different technologies such as Media capture devices & peer-to-peer connectivity. Media Capture devices include video camera recorders, microphones, & screen capturing devices i.e. based on the MediaStreamTrack interface. The peer-to-peer connectivity is controlled by the RTCPeerConnection interface which is the central point of establishing & regulating the connection between peers in WebRTC. WebRTC is the technology that is moving faster to reinvent the way business enterprises communicate.
Key Takeaways
- No communication barrier: WebRTC is potentially built to connect a chord of communication between companies and customers to unlock several advantages without any installation to use the technology. There are many WebRTC based tools providing support to businesses & clients across various handheld devices and browsers with its screen share, live chats, video facility, co-browsing, and so on. It is the standard interaction platform to create & strengthen the better internal communication link between companies, business partners, clients & other external participants.
- Faster mode of service: The firms thinking of enhancing their business support and services processes are already using WebRTC strategically. The companies can provide the opportunity for customers to talk directly with the sales and support team & to pacify their queries. Efficient customer service can make your customers in business feel valued & feels like returning in future for service which aids your businesses to grow from repeated sales & mouth publicity & marketing. Agents can efficiently manage requests & shrink running costs & streamline overall customer contact through additional integrations with present systems.
- Team Management: Larger organizations have offices & branches in multiple countries and distant locations & their employees get in touch with one another to remain on the same page through audio-video in real-time communication. This requires no money, travel cost & big conferencing rooms as it provides everything you need on video conferencing.
- Safe & Reliable communication: With several essential built-in security features; it becomes a reliable standard technology that works on the browser to browser platform without downloading any plugin or software. It is because the developers of WebRTC have taken the security quite seriously, the users instantly protect their devices from malware, bugs & viruses. To benefit from the standard promoters, several protection protocols are used by the users in the form of End-to-end encryption, Secure Real-time protocol, DTLS or Datagram Transport Layer Security, Microphone & Camera Protection Security. This provides protection & safety to numerous B2B businesses, banking & insurance companies, etc.
- Reducing Cost: This technology works in favor of both i.e. companies and customers to save costs by the implementation of the system. This system works on the use of your existing servers & not the extra bandwidth or resources. The use of such technology, tools & systems in place, in the long run, can help businesses to reduce costs and overheads. Companies do not have to pay any set-up costs & expenses differently apart from minimal maintenance costs. Enterprises save money on licensing as it is a free standard technology to use & develop.
- Efficient Development: Modern means of Digital Communication have set the evolution in the world of businesses & WebRTC is one of the rapid developments & technology package at present & certainly in the upcoming future. For example, Safari from Apple is all set to come up with an updated Webkit that allows the browser to match with websites offering a system of video conferencing. WebRTC technology is even good for smaller enterprises that assure safe investment.
According to a WebRTC Report Analysis from ResearchandMarkets.com, the value was $2.73 billion in 2019 & is estimated to grow high in demand to $45.91 billion by 2027 with a CAGR of 41.7% from the year 2020 to 2027. The technology is still reforming to beat faster in seamless communication standard the way the companies interact with their business partners, associates& clients, employees & or peers.