Digital marketing is the use of digital channels and technologies to promote or market products and services to consumers and businesses. These digital channels include the internet, social media, mobile apps, email, and other websites. Digital marketing tactics include search engine optimization (SEO), content marketing, influencer marketing, email marketing, social media marketing, pay-per-click (PPC) advertising, and affiliate marketing, among others. The goal of digital marketing is to reach customers where they are spending time online and to encourage them to take actions that benefit the business, such as making a purchase or signing up for a newsletter.

Search Engine Optimization

The Seagull Company helps clients optimize their websites for search engine visibility. Our expert team has helped hundreds of businesses rank first for relevant keyword searches. We drive traffic to clients’ sites to increase leads, sales, and brand recognition.

Benefits of SEO

  • Quick Turn-Around
  • Long-Term Stability
  • Cost Efficient
  • Unlimited Content 
  • Visibility
  • Laser Focus

 

Social Media Optimization

Social Media Optimization is instantaneous with the Seagull Company Marketing Team across all platforms.  We also post and manage content with your desired frequency. 

Benefits of SMO

  • Global Brand Promotion
  • Brand building and promotion
  • Targeted Users
  • Customer Engagement
  • Brand Reputation Management
  • Direct Referrals
  • Website Credibility

 

Google Adwords PPC

Search Engine Marketing gives instant results to your target audience. The Seagull Company has experts with extensive experience across all vertical markets. SEM campaigns include search, display, video, shopping, and performance max ads with conversion rate analytics for google ads. 

Benefits of SEM

  • Instant Visibility
  • Brand Identity & Recall
  • Geolocation
  • Easy Ad Management
  • Analytics Tracking

 

Email Marketing

Email Marketing directly connects you with prospective clients for effortless engagement. Direct Email Marketing increases brand awareness, analytics tracking, and multi-phase marketing campaign integration.  Using social media, Email Marketing, and SFO, The Seagull Company optimizes outreach and follow-up correspondence.

Benefits of Email Marketing

  • Cost-Effective
  • Unlimited Target Audience Engagement
  • Measurable Results
  • Instant Global Impact
  • Client Relationship Management

 

Marketing Resources

The Seagull Company provides customizable Marketing Resources for any platform with expert researchers, analysts, designers, and consultants.  We collaborate with clients on marketing campaigns, brand development, and creative outputs.

Benefits Of Marketing Resources:

  • Database Tracking and Reporting
  • Advanced Designs
  • Marketing Automation
  • Effective Project Management
  • Improved Scalability

 

Website Design

The Seagull Company Website Design Team works with existing websites or designs new website layouts. We collaborate with your team to deliver unique websites that best convey the desired functionality.  Responsive Website Design techniques optimize viewer experiences on all devices.

Benefits of Website Design

  • Reduced Bounce Rate
  • Revenue Generation
  • Desired First Impression
  • Established Brand Identity

 

Web Development

Web Development facilitates global interaction and eCommerce.  The Seagull Company develops unique strategies for clients in any vertical market, with added features for use cases.

Benefits of Website Development

  • Unique Features 
  • 24X7 Global Exposure
  • Interactivity

 

E-commerce Integration

E-Commerce integration is a data transfer between your e-Commerce platform and the other critical components of accounting, inventory, sales, CRM, and marketing. e-Commerce integration allows you to save a lot of time and simply put the necessary data in the dashboard. e-Commerce integration specifies its importance in managing operations that involve access to data connected with products, customers, orders, shipments, and carts. It also maintains accurate and up-to-date product information across all the online platforms to keep away from out-of-stock situations. eCommerce integration is a must-have for services such as shipping management, email automation, order and inventory management, mobile app building, ERP, and others whose clients are the owners of e-stores.

Benefits of E-commerce integration

  • Immediate Returns
  • Inventory Management
  • Analytics Tracking
  • Cost-Effective
  • Accurate Data

 

Behavioral Analytics

Behavioral Analytics is the process of collecting and analyzing data from user behavior in an app or website. It helps to visualize exactly how users interact with the digital platform and Seagull provides customized reports for any data point. Behavioral Analytics can analyze your page views, email sign-ups, or other important user actions that are used to measure engagement, conversion, and retention.  The collection of data in customizable reports empowers our clients to make informed decisions that drive specific business outcomes.

Benefits of Behavioral Analytics

  • Accurate
  • Anticipated Project Planning
  • Immediate Feedback
  • Efficient
  • Customizable for All User Interfaces